AI Marketing for Storytellers
Hands on masterclasses in using AI as rocket fuel for your creative business, without losing your authentic voice.
Learn the System, Not Just the Prompts
We teach the mindset, the workflows, and the creative strategy behind AI marketing and running an AI-empowered creative business.
Keep Your Authentic Voice
Every technique starts with YOUR voice, YOUR brand, YOUR creative DNA. AI amplifies you.
Be Unafraid of the Next Tech Shift
Learn how to build bespoke systems that work for your business, get rid of unnecessary overhead, and own your own stack and data.
Take Back Control of Your Creative Business
We're Cassie Alexander and Novae Caelum, two indie authors who've been leveraging our author businesses with AI systems for over three years.
We're building systems that let us take back control of our businesses, get all the data we need, and automate tasks that used to take hours, or days. And we're doing things we couldn't do before, like turning our books into shows, and translating into 50 languages.
We want to teach you our marketing methods and mindsets to do more with less budget and less burnout, so you can spend your time doing what you actually love—creating!
Our Classes Include
Live Training — Interactive sessions where you follow along and build real workflows and marketing assets in real time.
Full Session Replays — Missed something? Watch the recordings at your own pace, as many times as you need.
Class Materials — Notes, prompts, templates, and frameworks shown during class — yours to keep.
Pre-Class Questionnaires — We tailor examples to your specific needs, so the training speaks directly to your business.
Is This for You?
This is for you if…
You’re a self-published author or creative with at least a couple of books under your belt. You’ve played with ChatGPT or other AI tools but you’re not getting the results you want. You’re tired of the constant content treadmill and want to scale your marketing without losing your authentic voice. You want AI to be your rocket fuel — not a replacement for your creativity.
This is probably not for you if…
You’re completely happy with your current marketing system and not interested in scaling. You’re resistant to new concepts or not willing to invest time experimenting. You’re looking for a quick fix or magic button — this is a real skill-building course, not a shortcut.
Meet Your Instructors
Cassie Alexander
Cassie Alexander (she/her) writes hot paranormal and fantasy romance, and has built a publishing empire around books with high heat and high feels. She co-wrote Guarded by the AI with her GPT Jack, and it reached under 1000 in the Kindle store. Cassie's upcoming How to Think With AI will be released in 50 languages.
Novae Caelum
Novae Caelum (he/they/starself) writes queer and trans romantasy and space fantasy, and built a thriving direct sales author business around reader connection. He successfully Kickstarted an AI show adaptation of his bestselling The King's Weaver, and now he's building a production studio and turning his books into shows.
Frequently Asked Questions
Do I need to attend the live sessions?
Live attendance is highly recommended — the sessions are interactive and you'll get the most value by following along in real time. But full replays are included, so you can catch up if you miss a session.
What do I need to bring?
A laptop or desktop with a stable internet connection, login credentials for any AI tools you already use (ChatGPT, Canva, etc.), and a book whose marketing you'd like to improve with AI!
Are payment plans available?
Yes! We offer Shop Pay installments and pay-in-4 options at checkout, so you can split the cost into manageable payments.
What's the refund policy?
Full refunds are available up to 48 hours before the first session. Once the class begins, we're unable to offer refunds — but you'll have lifetime access to the replays.
I'm a total beginner with AI. Is this for me?
This course is designed for creatives who have at least some experience with AI tools (even if it's just a ChatGPT subscription you haven't fully explored). If you've never touched AI at all, you're welcome to join, but you may want to spend an hour getting familiar with tools like Claude or Midjourney first.
Will future classes cover different topics?
Yes! We have specialist deep-dives planned for book covers, translations, games, and more.